INTRODUCTION TO DATA MINING WITH CASE STUDIES by G. K. GUPTA

By G. K. GUPTA

the sector of knowledge mining offers concepts for computerized discovery of helpful info from the accrued info of automatic operations of businesses. This e-book bargains a transparent and entire creation to either info mining conception and perform. it truly is written basically as a textbook for the scholars of desktop technology, administration, machine purposes, and data technology.

The ebook guarantees that the scholars study the foremost information mining ideas no matter if they don't have a robust mathematical heritage. The recommendations contain information pre-processing, organization rule mining, supervised type, cluster research, net info mining, seek engine question mining, information warehousing and OLAP. to reinforce the certainty of the suggestions brought, and to teach how the thoughts defined within the e-book are utilized in perform, each one bankruptcy is by means of one or case reviews which were released in scholarly journals. such a lot case reviews take care of actual enterprise difficulties (for instance, advertising, e-commerce, CRM). learning the case reports offers the reader with a better perception into the knowledge mining techniques.

The publication additionally presents many examples, overview questions, a number of selection questions, chapter-end workouts and a great checklist of references and internet assets in particular these that are effortless to appreciate and beneficial for college students. a couple of classification initiatives have additionally been included.

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